The USC Center for Body Computing Inaugural Awards
Abbott received the inaugural USC CBC Global Connected Product Award for its revolutionary continuous glucose monitoring system, Freestyle Libre. This system brings unprecedented insights to patients with insulin-dependent diabetes. Introduced in Europe in 2014, the Freestyle Libre consists of a small, round sensor that sits on the back of the upper arm and can be quickly scanned by a small reader or smartphone over the sensor to get a glucose reading along with eight hours of glucose history and a trend arrow showing where the user's glucose is heading.
Robert Ford, executive vice president of medical devices for Abbott accepted the award for the company at the event, where the USC CBC also recognized Abbott as its partner to assess that the connected form of any device meets the highest standards of cybersecurity. Abbott is a known leader in the cybersecurity of innovative, regulated medical products.
"Abbott has invented a digital health tool that is discrete, efficient and eliminates the pain of routine fingerpricks," said Leslie Saxon, MD, executive director and founder of the USC Center for Body Computing. "The Freestyle Libre has the potential to bridge the gap between wellness, performance and chronic disease and can provide all of us the ability to look under our hoods and get the real-time information we need to optimize performance. This product is testament to Abbott's continued focus on improving health care through digital innovation.
Dr. Dave Albert, founder of not just one but three digital health companies, InnovAlarm, Lifetone Technology, and AliveCor, received the USC CBC Digital Health Innovator Award. Recognizing his 30 years of innovating medical and other life-saving technologies and products, Albert left his role as chief scientist of GE Cardiology to disrupt several new markets. He caused a global sensation when AliveCor featured Kardia Mobile at the International CES and AliveCor has been named "#3 Most Innovative Company in Healthcare" by Fast Company this year.
The USC CBC published a study with AliveCor using the electrocardiogram (ECG) sensor in over 1,100 non-medical users showing the potential for the public to use accurate medical grade digital sensors for health and recreation regardless of age or profession.
"Dave is a true renaissance man in digital health, he's our Da Vinci and I've been proud to also call him a personal friend for many years," said Saxon. "He took a 100-year-old technology, the electrocardiogram, and reinvented it into a life-changing device accessible to the masses. There is no one more deserving to be honored as a digital health innovator."